Web and Social Videos

Concept | Scripting | Casting | Location Scouting | Production | Editing | Motion Graphics

We got inside a busy, frazzled mom’s head to create a 90-second web video and a 30-second social video for Charlie’s Soap, a natural family-owned laundry brand. The web version starts with the mom’s POV as she frantically tries to get stains out of her kids’ clothes. Then she’s magically greeted by “Charlie” who teaches her that laundry doesn’t have to be so hard.